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Brand Identity Art Director

Company: Humana Inc
Location: Washington
Posted on: March 17, 2023

Job Description:

Brand Identity Art Director page is loaded Brand Identity Art Director Apply locations Louisville, KY Work at Home - Utah Work at Home - Washington Work at Home - Virginia Work at Home - Texas time type Full time posted on Posted 2 Days Ago job requisition id R-300429 DescriptionHumana's The Hive is seeking an experienced Brand Identity Art Director to join the Creative Solutions team! The Hive is Humana's in-house agency. We are a creative collective built exclusively to support the business and the brand. Our sole purpose is to create meaning, influence choice, and motivate change through brand expression.ResponsibilitiesAs the Art Director (internally known as a Senior Associate, Brand Management), you will be a working team leader and critical conceptual thinker who is a creative coach influencing individual skill development of a small team, developing strategic campaigns, and managing the visual and verbal expression for multiple lines of business. You will use creative development expertise, business and brand insights, and analysis of moderately complex situations or data, to recommend creative solutions and identity standards for print, digital and environmental applications.
Key Role Functions

  • Coach an agile team of creative professionals and influence their individual skill development plans
  • Strengthen consumer perception and corporate reputation by ensuring consistent, accurate use of brand elements across multiple marketing and communications channels
  • Collaborate with agency team to develop creative briefs, provide art direction to the team, and present strategic concepts to partners
  • Translate business and brand objectives into creative strategy and content development for brand identity systems and integrated marketing campaigns
  • Ensure brand consistency, campaign continuity, and creative quality for multiple lines of business
  • Develop creative content for all media including print, digital, social, video, and environmental applications
  • Accountable for the creative development process from concept to production, oversight of suppliers and final delivery
  • Foster a collaborative creative culture and provides constructive critique that elevates outcomes
  • Negotiate daily creative priorities and ensure the right resources are aligned to projects
  • Proactively communicate progress against budget and schedule requirements
  • Advise on relevant industry trends and establish creative development best practicesTo be successful in this role, you are a strategic designer with proven ability to oversee all aspects of the creative process from concept through production and final implementation. You must be able to lead people and process to build dynamic brand identity systems and deliver exceptional creative that enhances brand value. Ultimately, you are a brand advisor and creative catalyst who will build a collaborative culture with the agency team, internal business and marketing partners, and external agencies. Required Qualifications
    • Bachelor's degree or equivalent experience in strategic graphic design
    • An industry competitive portfolio that demonstrates a strong mastery of developing strategic concepts, brand identity systems, and creative content for diverse media including, print, web, social and environmental applications (Portfolio must be submitted with application to be considered with up to 6 samples)
    • 5+ years of professional creative development experience in an agency environment
    • 2+ years of experience leading a creative team (indirect or direct)
    • Mastery of industry standard design tools, including Adobe Creative Suite, and Microsoft Office software
    • Proficiency with Agile methodologies
    • Advanced conceptual and technical skills, and acute attention to detail
    • Demonstrated ability to independently advance the creative development process, facilitate collaboration, and provide constructive critique
    • Strong communication and presentation skills and ability to lead with influence at all levels of the company Preferred Qualifications
      • Healthcare industry and Humana business acumen
      • Environmental branding experience
      • Digital prototyping in Figma
      • Active participant in marketing/creative industry professional communities Additional Requirements All Humana associates approved for the Home or Hybrid Home/Office work styles are required to self-provide wireless, wired cable or DSL access to the internet at the connectivity speeds required by the company to successfully perform their job with the exception of associates who live or work from home in the state of California, Illinois, Montana, or South Dakota. Connectivity requirements are detailed below.Connectivity - Requirement DetailsTo ensure Home or Hybrid Home/Office associates' ability to work effectively, the self-provided internet service of Home or Hybrid Home/Office associates must meet the following criteria:
        • At minimum, a download speed of 25 Mbps and an upload speed of 10 Mbps is recommended to support Humana applications, per associate.
        • Wireless, Wired Cable or DSL connection is suggested.
        • Satellite, cellular and microwave connection can be used only if they provide an optimal connection for associates. The use of these methods must be approved by leadership. (See Wireless, Wired Cable or DSL Connection in Exceptions, Section 7.0 in this policy.)Humana will not pay for or reimburse Home or Hybrid Home/Office associates for any portion of the cost of their self-provided internet service, with the exception of associates who live or work from Home in the state of California, Illinois, Montana, or South Dakota. Associates who live and work from Home in the state of California, Illinois, Montana, or South Dakota will be provided a bi-weekly payment for their internet expense.Humana will provide Home or Hybrid Home/Office associates with telephone equipment appropriate to meet the business requirements for their position/job.Scheduled Weekly Hours40 Similar Jobs (1) Creative Development Professional (Designer) locations 45 Locations time type Full time posted on Posted 25 Days Ago

Keywords: Humana Inc, Saint George , Brand Identity Art Director, Executive , Washington, Utah

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